Imagine that the product you’ve been working on for months or years implodes on its first day of life—a Product Manager’s worst nightmare. Unfortunately, this story happens too often in the software world. This article covers what you can do to prevent it. [Read more…]
As Product Managers, we spend a lot of time understanding our customers and adding features to our backlog. We prioritize features with our Executives and Engineering teams so that, no matter what, when a new release starts, we have a new batch of shiny features to add to the product.
I recently had the pleasure of being interviewed by Ravi Kumar for his podcast series on Product Management. The interview revolved around feature prioritization and the 4 pillars of product leadership. Enjoy!
Teresa Torres is a product coach helping teams adopt user-centered, hypothesis-driven product development practices. In this interview, she shares great insights on experimentation, discovery, customer development, and how to work with UX and Development teams. She also shares some of her favorite books and blogs on Product Management.
Gathering customer feedback is one of the key responsibilities of a Product Manager. But customers aren’t your only source of make-or-break feedback in the B2B world. In this article, you’ll learn about the five key sources of product feedback, how to get the most insight from each source, and what to do with the feedback you receive. [Read more…]
As a Product Manager, you need to clearly explain product requirements to Engineering, Sales, Product Marketing, UX, and Executives. But hand-waving and white-boarding often lead to confusion and misinterpretation. In this post, I explain how to use mockups to bridge that communication gap—so you can quickly align stakeholders on your product vision, reduce misunderstandings, and minimize revisions.
Some time ago, a few articles began describing the Product Manager as the “CEO of the Product”, and this concept really took off. However, using this analogy can hurt your chances at getting a new Product Management job, establishing rapport with colleagues, and succeeding in your role. Read on to discover why…